It has been an amazing experience getting to follow the design and production of my own creation with Quattropiume. One month after my visit to Florence to get to know the brand and the people working on this innovative idea of having customers design their own clutch, I was invited in Milan to follow the production process. When you buy into Made in Italy, you buy into the work of artisans, people who have dedicated their lives to make fashion happen. We attend shows, we talk to designers, but very rarely bloggers have access to the  behind-the-scenes of the making of the collections. 

Quattropiume production facility in Milan

These places are where you understand the hand-made label that comes with making high fashion. The facilities aren't anything fancy, the work mess is everywhere and the artisans aren't model looking people. They have strong hands with a few signs on them left from using hammers, sewing stitches and working machines that are older than me. But they are the force behind a whole industry, doing their jobs of transforming the designer's vision into a physical product. 

Now I finally have my Quattropiume clutch, and it feels so special when I bring it around with me because I've followed step by step the creation of this bag. Customization isn't just a trend, it is how people want to relate to fashion now by having their say on what they wear and how they wear it. 

Have you ever wished you could design your own bag? For sure I have. Now that wish has become true thanks to Quattropiume, the latest luxury accessories brand born in Florence from 4 friends who wanted to give everyone the chance to design their dream bags. 



Making this little dream of mine of designing my own bag was the reason of my trip to Florence a couple of weeks ago. It was a beautiful experience of discovery. While you are the one putting your creativity into making your dream clutch, local leather artisans are the ones molding your bag using the process and techniques they are famous for.

 

 



The Quattropiume process seems easy to our internet savvy generation but having the customer and the best leather artisans involved directly in the creation of a bag isn't an easy fit. The time, expertise and effort that goes into creating a piece of fashion art is lots of work and that is why this is a very luxury experience. In the era when fashion is going towards customization, Quattropiume takes it to the next level by offering a total new experience of creating your style from scratch. 



"Quattropiume" is born in Florence and its name identifies the nature of the brand itself. In English, it literally translates “four feathers”, but in Italian it actually conceals a pun: QUATTRO means four, referring to the four founder minds, while PIU'-ME means PLUS ME, dedicated to the customer who becomes the stylist of her own clutch bag, translating her idea of beauty with creativity and originality. 





The steps to be taken in the creation of your dream clutch are made easy by Quattropiume, having them already selected a wide range of shapes, colors and precious leathers of python, crocodile, and lizard. Once you have designed your clutch through a 3D design program the bag will be delivered to you in 45 days. While I know that in the era of online shopping we expect everything to be delivered immediately, in this case, the clutches are handmade by leather artisans and it takes time for luxury fashion to come to life. 

Design you bag with Quattropiume

An easy 3 step guide to making your dream bag

 www.quattropiume.com